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The Story of Peloton Cascara Tea

WITH David and Adam Jones

David & Adam Jones are the founders of Peloton Cascara Tea. Cascara is the fruit that surrounds the coffee bean and has now been discovered as one of the newest superfoods. I think that the tea that these guys have developed is one of the most innovative drinks that I’ve seen in a while. It has all the makings of an up-and-coming brand.

On this episode we discuss:

  • What is Cascara Tea and why is it so beneficial
  • The story behind the brand
  • How it has impacted the Honduran farmers and local economy
  • The environmental and sustainability factors of this product
  • Hurdles they have encountered along the way
  • What’s next for the brand