Open Menu
Back to Case Studies

Philly Gourmet

Philly Gourmet was suffering from dated packaging, no consumer brand recognition, and a steady loss of market share to the category leader.

Rebranding was the first phase to modernize the logo, beef up point-of-purchase appeal with a package redesign, develop breakthrough, disruptive creative that is distinctive from others in the category.

Philly Gourmet Burger

New Packaging Design

Philly Gourmet Packaging